Archives for 3 January 2009
Are Your Sales Scripts Working For or Against You?
Published on 3 Jan 2009 at 3:43 pm.
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Filed under Living With Sales.
Copyright 2006 Joel Sussman
Sales scripts are a double edged sword. On one hand, they can help you present your selling points and sales rebuttals in an organized, strategic way. Used incorrectly, however, they can undermine your sales effectiveness and actually cause you to lose sales. Here’s a caveat worth considering: Although sales scripts may contain [...]